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Posts Tagged ‘Amazon’

If one were to jump into a time machine to travel back to 1995 or thereabouts, what would the publishers of newspapers and magazines have to say about the “Internet”? One might assume, at first glance, that the Internet would be a publisher’s dream: unprecedented reach beyond the usual regional scope, access to new readership, more advertising opportunities and expanded market share. But that’s not what happened. Hundreds of publishers, both regional and national, found themselves struggling, instead, to make sense of how to translate the digital venue into an improved bottom line. It didn’t help that this digital medium spawned a paradox: more readers, less circulation; more ad potential, less ad revenue. The very same readership who could be reached at unlimited distance through the Internet now enjoyed a smorgasbord of competing blogs, news and social media outlets from which to gather information. It proved too much, too fast, leaving print media to quibble over an increasingly fragmented market. That the print industry is struggling to remain afloat is widely appreciated now. But what’s only beginning to be appreciated is that much of the economy — bricks-and-mortar retailers, in particular — will face the same paradox: greater sales reach in the face of diminishing returns.

The chopping axe is coming for the traditional retail space now. But are retailers any better prepared than their print news counterparts?

Retail as We Know It — but for How Long? (more…)

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The Price of Cheap: The Hidden Cost of E-Commerce

For years “energy independence” has been the catch-all solution promoted by politicians, talk radio hosts, newspaper columnists and others who point out that the U.S. is short on oil refining capacity. Nonetheless, petroleum production facilities are not only in the process of downsizing in response to a weak economy, but permanently so the Los Angeles Times reports in “Oil companies look at permanent refinery cutbacks” [March 11, 2010].

The oil industry, which as recently as 2007 broke so many profit records that allegations of collusion and price-gouging surfaced, is singing a different tune: Limiting supply to increase sagging profit margins is the solution, analysts say, for losses induced by everything from fuel efficient cars to retiring baby boomers who no longer commute to and from work.

And to think: Just a few years ago SUVs, with their paltry ~13 mpg, were the rage from Coast to Coast. Could it be that Cash for Clunkers, unintentionally so, was a little too effective — or are oil industry insiders selling Americans up the river when they can least afford it? Whatever the case may be, nothing says Green like fuel-efficient automobiles and the beginnings of an alternative energy infrastructure. Even so, the picture the LAT paints is far from complete. The Perfect Storm of tightening supply, increasing commodity prices, rising taxes and further job losses looms on the horizon.

Hang on to your hat! The price of life is going up.

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To Own or be Owned: A Virtual Reality Check

Amazon’s electronic reading device known as Kindle is not exactly as “Green” as it is cracked up to be, but now we have another reason to reconsider the merits of paper-based reading: Censorship.

Kindle users may not have anticipated it, but Amazon can recall an e-book purchase at the push of a virtual button. Need those annotations for a book report? If your digital reading material is recalled, Amazon removes those too.

Tough luck.

Amazon claims they are working to amend a hasty retraction process that resulted when an allegedly unauthorized source made available a number of e-books to which the lawful copyright holder objected, reports the New York Times in “Amazon Erases Orwell Books From Kindle Devices“. Refunds for the illicitly encoded material are on the way, but the questions have only begun. And well they should.

In an ongoing series on the transformative impact of high tech, the Social Critic aims to explore the lesser known consequences of the virtual world. In this instance, we find a stark reminder that in the digital universe the price of “virtual” amounts to easy come, easy go. You can’t share an e-book. You can’t recycle an e-book reader — at least not in the Green manner one might have hoped [see “GreenSmart vs. GreenDumb”]. And you can’t take for granted that you “own” anything in the virtual realm in the same physical manner it is possible to own DVDs, books, magazines, newspapers and the like.

What this article doesn’t touch upon is disturbing in its own right: The questionable health effects, particularly on the eyes and brain, of exchanging the tangible for an imperceptibly flickering digital view screen. Over time, exposure may blunt brain development in children, promote sleep and attention disorders, lead to career-limiting repetitive strain injuries to the spine, elbowswrists or fingers — or more commonly still, eyestrain and headaches — all while aiming electromagnetic radiation at our craniums (of which cell phones and CRT monitors are among the worst EMF offenders). None of this, however, takes into account the fastest growing concern of all: the controversial notion of Internet addiction. Until recently, in fact, China took a very heavy-handed approach to digital addicts: electroshock therapy.

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